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Business Development and Growth Consulting

 

The Winding Roads Navigation Process

Winning a road race is difficult enough, but when the raceway is a winding road, that is another level of complexity.   It is a great metaphor for the reality of what happens in our actual lives, both in business and in our personal lives.  Who hasn’t experienced the thrill of what seems to be a straight road ahead to your goals, only to find yourself set back into an unexpected curve?

We developed the Winding Roads metaphor to help our clients prepare for the race ahead. We help you develop your personal skills, assess the road ahead, learn how to detect changes in the road, accelerate the straight runs, and power through the curves.

Our approach starts with a simple assessment of where you are and what might help you the most.  We can work through the entire process (see below), step by step or focus on one or more areas – you decide!  It’s your race after all!



Capabilities Assessment

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The Driver - Your skills, personal practices and leadership approach

The Car - The capabilities, strengths and weaknesses of your organization

The Road - The market and market conditions


Plotting The Course

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Goal Setting - Lags, Leads and BHAGS

Strategic and Tactical Planning - The Manifesto, Business Plan, the 4 Ps and Ongoing Planning/Process Playbook

Powering Through the Curves
(Demand Generation)

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Sales and Marketing Strategy

Portfolio Optimization

High Impact Launches

Single Source of Truth Digital Strategy


Accelerating the Straightaway
(Demand Fulfillment)

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Organizational Design

Operational Excellence

Time, Cost, Quality Triggers

Portfolio Optimization


Avoiding the Pitfalls

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Metrics that Matter

Fracture Point Marketing Intel

Setting TAKT

Innovation Success


Removing Roadblocks

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Explaining the Complex

Overcoming Objections

Complex Problem Solving


Building Bridges

Partnering in Your Ecosystem

Supplier Relationships

Collaborative Innovation

Drilling Tunnels

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Competitive Analysis

Market Positioning

Share Strategies

Changing Roads

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Strategic Planning

New, Parallel and Adjacent Markets

Mergers and Acquisitions

Portfolio Balancing


It’s not a sprint, hell it isn’t even a marathon. It’s an Iditarod. Best get prepared, get yourself a great team and feed the dogs!
— Philip Sorrells, Founder/Chief Navigator