The Winding Roads Navigation Process
Winning a road race is difficult enough, but when the raceway is a winding road, that is another level of complexity. It is a great metaphor for the reality of what happens in our actual lives, both in business and in our personal lives. Who hasn’t experienced the thrill of what seems to be a straight road ahead to your goals, only to find yourself set back into an unexpected curve?
We developed the Winding Roads metaphor to help our clients prepare for the race ahead. We help you develop your personal skills, assess the road ahead, learn how to detect changes in the road, accelerate the straight runs, and power through the curves.
Our approach starts with a simple assessment of where you are and what might help you the most. We can work through the entire process (see below), step by step or focus on one or more areas – you decide! It’s your race after all!
Capabilities Assessment
The Driver - Your skills, personal practices and leadership approach
The Car - The capabilities, strengths and weaknesses of your organization
The Road - The market and market conditions
Plotting The Course
Goal Setting - Lags, Leads and BHAGS
Strategic and Tactical Planning - The Manifesto, Business Plan, the 4 Ps and Ongoing Planning/Process Playbook
Powering Through the Curves
(Demand Generation)
Sales and Marketing Strategy
Portfolio Optimization
High Impact Launches
Single Source of Truth Digital Strategy
Accelerating the Straightaway
(Demand Fulfillment)
Organizational Design
Operational Excellence
Time, Cost, Quality Triggers
Portfolio Optimization
Avoiding the Pitfalls
Metrics that Matter
Fracture Point Marketing Intel
Setting TAKT
Innovation Success
Removing Roadblocks
Explaining the Complex
Overcoming Objections
Complex Problem Solving
Drilling Tunnels
Competitive Analysis
Market Positioning
Share Strategies
Changing Roads
Strategic Planning
New, Parallel and Adjacent Markets
Mergers and Acquisitions
Portfolio Balancing
“It’s not a sprint, hell it isn’t even a marathon. It’s an Iditarod. Best get prepared, get yourself a great team and feed the dogs!”